Happy hour flyer · sign · poster
A happy hour flyer that fits in the window.
Harbor Tap does happy hour on weekdays. The sign in the window has to be read by someone walking past at a normal pace: two deals, two hours, five days. Everything else is noise.

The Editorial · A3 print

The Folksy · A3 print
What the owner typed
“Harbor Tap on Pier 54 in Seattle, happy hour Monday to Friday 4 to 6 pm, pints $5, wings $8, sit at the bar we won't judge”
Why it works
- The hours are the coloured part of the feature line, because the hours are the offer.
- A single cold glass. Happy hour flyers with six drink photos read as a supermarket leaflet.
- The same file works as a window sign, an A-board insert and the daily four o'clock post.
Every format · The Editorial

A3 print

Story

Square
Every format · The Folksy

A3 print

Story

Square


